Postage

Postal management, direct mail, hybrid mail, transactional, office based post

Postage is often one of the highest spends for customer communications and marketing, but is one of the hardest to get traction in improving rates so is often overlooked. We help you to find opportunities to save money and improve performance through audits, optimisation, VAT management, benchmarking and negotiation. By aligning your postal strategy to your production spend you will ensure you are maximising the ROI on this effective channel.

Case study: Going digital

A leading pet insurance brand needed to reduce costs and react to competitive pressure by delivering a tactical electronic delivery solution. Challenge: Harler's expertise was needed to create a solution to be deployed with minimal impact on current internal processes and a light touch on an under-resourced internal application support team. Solution: Working alongside an [...]